Press & media

Third-generation janitor and founder of Clean That Up. Brandon turns decades of hands-on professional cleaning experience into practical, approachable advice trusted by millions, and by newsrooms around the globe.

TikTok Followers
IG Followers
Facebook Followers
Youtube Subs

Media & Booking Inquiries

For interviews, Podcasts, TV segments, expert quotes, product testing, or partnership opportunities, reach out any time. Brandon is available for national and regional media on quick turnarounds.

Journalists and producers are welcome to use the bios below.

Short Bio

Brandon Pleshek is a third-generation janitor and the founder of Clean That Up, where he shares professional cleaning tips with more than 5 million followers. His website www.cleanthatup.com has helpful tips and practical advice for keeping your home clean. He has been featured in The Wall Street Journal and on Good Morning America, TODAY, and Fox News.

Full Bio

Brandon Pleshek is a third-generation janitor and the founder of Clean That Up. Raised in his family’s Wisconsin cleaning business, founded by his grandfather more than 40 years ago, Brandon joined the crew after graduating high school and eventually took over the company. In 2020, he began sharing simple, professional how-to cleaning videos online, and his content took off overnight. Today, Clean That Up reaches more than 5 million followers across YouTube, TikTok, Instagram, and Facebook, and Brandon publishes the Clean Freak Weekly newsletter every Tuesday. His website www.cleanthatup.com has helpful tips and cleaning tools from microfiber towels to cleaning guides that offer practical advice on keeping your home clean. He has appeared on Good Morning America, TODAY, the Tamron Hall Show, Fox News, and FOX 11’s Good Day Wisconsin, and has been featured in The Wall Street Journal and interviewed as a cleaning expert by Realtor.com, Milwaukee Magazine, and The U.S. Sun. Brandon is also brand ambassador for several cleaning brands and lives in Wisconsin.

Professional Background

Third-generation janitor who grew up in his family’s Wisconsin cleaning business, founded by his grandfather more than 40 years ago.

Brand Partnerships

Brandon has developed several working relationships with cleaning brands such as Scrub Daddy, Clorox and more. He is a trusted partner for leading home and cleaning brands.

Audience Reach

More than 5 million combined followers across YouTube, TikTok, Instagram, and Facebook, including 1.5M+ on Instagram alone.

Publisher

Founder of Clean Freak Weekly, a cleaning tips newsletter published every Tuesday to a fast-growing subscriber base.

Signature Series

Creator of the annual 30-Day Spring Cleaning Spree, a viral challenge based on his family’s own spring cleaning tradition.

Community Work

Leads professional cleaning projects for local nonprofits and homeless shelters in Northeast Wisconsin.

  • Spring cleaning, seasonal deep cleans, and the 30-Day Spring Cleaning Spree
  • The most common cleaning mistakes and how to fix them
  • Professional cleaning techniques adapted for the home and office
  • Cleaning motivation and building sustainable habits
  • Growing a family business into a 5M+ follower media brand

Brandon has appeared on national television and been interviewed and quoted as a cleaning expert by major outlets, including:

footer-logo
Copyright 2026 © CLEAN THAT UP